02 Apr 2019

Experiential rather than material - 1st Part

VIP-Sliven Ltd.

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"Be brave. Take risks. Nothing can substitute experience.

-Paulo Coelho

There are a multitude of things you can spend money on nowadays. We all live in a society that is obsessed with consumption. Houses, cars, technology, etc. are all items we are all pressured into purchasing. Why do companies and corporations push their wares on you, the consumer? What is the purpose? They offer you happiness when you consume their products. While buying a new house, car, phone, or hamburger and soft drink from a fast food restaurant might satisfy you momentarily, it will not last.

Experiences on the other hand, live on forever. There is a whole type of tourism called experiential. That’s why nowadays tourism is much more individual than mass, more niche, deep and learning than being like a flock of sheep. Spending  on experiences, as opposed to material or quantifiable items is something that would make you feel whole and human.

That is why, experiential travel is boosting tourism worldwide and the tours and activities market is the most promising of all with record growth 5 years in a row.

So, let’s dive deep.

Experiences can’t be quantified

Experiences are priceless while material items always have an expiration date. The house and car you buy are wonderful purchases but over time the satisfaction you receive from them is most likely going to diminish. The initial buyer’s high you get is not going to last forever.

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Contrastingly, experiences will never lose their luster. Sure you spend 100 EUR on a Cooking Class and Lunch at a Tuscan Farmhouse with Local Market Tour from Florence or Rotorua Maori Hangi Dinner and Performance or even a ‘Game of Thrones’ Walking Tour of Dubrovnik, well that’s unforgettable, lifetime experience.

Experiences help define your purpose and passions

Failure to spend money on experiences means failure to discover your purpose and passions. That’s something like the English saying - If you fail to plan you plan to fail. Your purpose and your passions should serve as your compass through life. They should guide you and influence your daily activities.

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Your experiences don’t need to be expensive or grandiose, and neither do your purposes and passions. You could check the Catacombs of Paris Small-Group Walking Tour which cost as little as 3 fresh juices in a cafe killing time. If you enjoy sports, for example, and perhaps you believe your purpose in life is sports-centric, then it makes sense for you to spend money on attending sporting events. Formula 1 packages are a great time to spend a weekend away in a foreign country, eat local food and merge with the crowd.

Experiences introduce you to different worldly perspectives

Perhaps there is no better way to learn about worldly perspectives than traveling. Traveling is undeniably one of the greatest ways to experience various cultures and social norms. It is an education that you will never experience in a classroom no matter how many places you study. And as Robin Sharma says, life-long learning is the key to self-development and fulfillment. And you don’t have to travel halfway around the world to witness the benefits of travel. Simply taking a road trip for a weekend offers you a new and fresh experience. Even taking time in your own town, experience it like a tourist.

You don’t have to travel to appreciate a new worldly outlook. Spending time in nature can be extremely meditative and healing. Some of my fondest experiential memories are those times I was in nature, absorbing all its beauty and wonder. Experiences like this won’t cost you a dime, but they have the opportunity of being life-changing. A bird-watching tour in several spots in Bulgaria could do the job.

Experiences teach you life lessons

Experiences are worth investing in because they teach you life lessons that you won’t acquire anywhere else. Traveling to new places teaches patience, acceptance, understanding, as well as organizational skills.

Experiences do more than just merely endow you with facts and figures. They transform your life. They teach you how to be humble, virtuous, and compassionate. These lessons might be subtle at first, but they are a big reason why you spend on experiences.

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Experiences help you express gratitude

Experiences, which you find worthwhile and meaningful, are prime opportunities for you to express gratitude. If you fill up your life with experiences imagine how grateful you are going to be for your existence.

Living gratefully is the best way for you to live happily. Immune your life with grateful experiences, and notice how better you feel about life. It is not a coincidence. There is a reason you feel euphoric and alive when you attend concerts or go to the movies. You are grateful for these experiences because they are worth the price of admission.

I really hope that you would get me right. I’m not saying that you should not buy gadgets, cars and material delights. You should reward yourself in that way too! But much better for your personality, character and charisma would be to be able to tell stories from your experiences.

And believe me, there is nothing more sexy than a person who has deep, experiential soul and has traveled the world.

Are you coming with us on an exhilarating tour with the number 1 drifter in Bulgaria?

To be continued

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Categories: IBA Blog , Your best year yet!

Tags: #tourism #IBA Blog #your best year. yet #experience

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